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Ahead of the Sundance Film Festival, where 85% of all films were created with Adobe products, the company unveiled new innovations designed to make post-production more seamless. When you call a supported API on RTX hardware, workloads are routed for higher-performance local inference on NVIDIA GPUs. One popular way to run AI locally has been to use multiple GPUs to access more memory and compute. These models are tuned for Computer Use, a mode that enables agents to take actions by seeing the screen and clicking, extending agentic capabilities across a broader range of apps. Top agentic apps are looking to leverage MXC and OpenShell to strengthen their security in Windows, including the popular open source agents OpenClaw and Hermes Agent.
Gemini app updates
Today, we’re announcing creator assistant on Facebook, a personalized creative partner for creators built directly into their dashboard on Facebook. YouTube is also set to expand Shorts with new formats, including image posts, which are already popular on TikTok and Instagram Reels. To reduce the spread of low quality AI content, we’re actively building on our established systems that have been very successful in combatting spam and clickbait, and reducing the spread of low quality, repetitive content.”
How is AI utilized in the development of games?

Other presenters and panelists discussed the impacts of generative AI in businesses, from largescale enterprises like Coca-Cola and Analog Devices to startups like health care AI company Abridge. Netflix is also using AI tools to adapt creative assets dynamically across multiple ad formats, including vertical video ads and pause ads. Whether those performance claims hold at larger scale remains to be seen, but the company is clearly trying to redefine itself as a premium advertising platform rather than just a subscription streaming service. Netflix is building a full advertising ecosystem designed to compete directly with legacy TV and major digital ad platforms. The company stated that the model is designed to deliver faster responses without sacrificing reasoning or coding performance.
- Whether you’re in need of innovative technology or a team driven by creativity, we are prepared to put our skills and knowledge into your project.
- Streaming platforms increasingly view sports and event-based programming as key differentiators in the advertising market.
- At max.adobe.com — MAX keynotes and Adobe Sneaks—showcasing cutting-edge creative innovations from the company—can be streamed by virtual audiences.
- However, since not all platforms cater to industries with stringent compliance requirements, it’s essential to verify their data and privacy policies — this is particularly important if you work in healthcare, finance, or the legal sector.
- Adobe is also launching a new direct grant application designed specifically for filmmakers integrating AI into their creative workflows.
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Google released Nano Banana 2 Lite, a faster and cheaper Gemini image model for high-volume AI image generation across apps and APIs. She writes technology news, software reviews, product comparisons, and buyer’s guides for business and IT readers. With controversy after controversy, it’s inevitable to ask what the AI company is actually doing about it. Prompts involving women frequently produced topless or fully nude visuals, even without explicit direction. For now, only select users can access it, with others able to join a waitlist via the Grok app.
New integrations between Adobe Firefly and Premiere build on the array of video AI capabilities in Adobe Firefly, the all-in-one creative AI studio that offers the industry’s leading AI models alongside the best creative tools for design, imaging, video, audio and motion creation. Adobe is also launching a new direct grant application designed specifically for filmmakers integrating AI into their creative workflows. Premiere now seamlessly connects to Firefly Boards, Adobe’s AI-powered ideation surface, enabling video teams to brainstorm and explore concepts collaboratively using the latest AI models from industry-leaders including Adobe, Google, OpenAI, Runway and more. After years of unfettered AI development, a powerful backlash is building around the world.
The company also said that the model comes with improved understanding of real-world physics, such as motion, gravity, and fluid behaviour, in order to make more realistic outputs. The company also confirmed that Gemini 3.5 Pro is currently in development and is expected to launch next month. Both models feature enhanced capabilities and will be available in the coming weeks, the company stated.
This post contains forward-looking statements, including about Meta’s business outlook. As we continue to invest in AI across our core business, we believe Meta will be able to provide uniquely personal AI experiences and deliver even greater performance to the millions of businesses who rely on our platform. In Q4 2025 (click-to-message ads revenue growth accelerated), with US growth up more than 50% year-over-year, driven by strong adoption of Website to Message ads, which let people learn more on a business’ site before starting a chat. Messaging continues to be a preferred way for people to engage with businesses, and we’re seeing strong momentum across our business messaging products.

Many platforms seem affordable initially, but costs can spike fast if you’re processing high volumes or adding multiple users. Some platforms specialize in audio and visual tasks — like generating realistic voiceovers, editing podcasts, or creating AI art. At Magic Media (we view AI in game development as another tool in our arsenal—one to be used judiciously), explored for its capabilities, and applied effectively, rather than as a ones size fits all solution. According to Unreal Engine updates, more tools are being designed to reduce friction in areas like animation workflows, creator scripting, and world building, which is exactly where teams tend to lose time.
While cloud frameworks like vLLM are well optimized for multiple GPUs thanks to their use in data centers, PC frameworks like llama.cpp and the ComfyUI implementation in PyTorch are not optimized for it. Overall throughput performance improves for local agentic AI deployments on NVIDIA DGX Spark and NVIDIA RTX 5090 You can start exploring these updates now through LM Studio (llama.cpp), and vLLM. VLLM has already adopted MTP, but is receiving additional optimizations that improve inference performance by 2.6x.
Netflix is no longer treating advertising as a side business attached to streaming. And we’re a nonprofit, which means we prioritize in-depth investigative and public-service reporting that puts you first. She’s continued updating it while looking for a job in the tech industry and working on video game programming (photography), and freelance website development. The companies describe Project Nara as a “collaborative workspace” designed for teams that integrates AI production agents with production tools creators already use (such as Maya, Blender, Nuke, Unreal Engine and Adobe’s suite of products). From voice and vision features to new tools to help businesses grow (our AI technology is now smarter), more fun and more useful.
With the categories out of the way, let’s focus on the AI platforms. Whether you’re forecasting churn or identifying why revenue dipped — these tools analyze and explain what’s going on. These platforms handle customer inquiries using AI, either through chat or voice. These tools are designed for developers or technical teams and help write, debug, and explain code.
